IDC has just released its latest Worldwide Quarterly Mobile Phone Tracker report and the figures are in for the full year of 2018. In a year where worldwide smartphone shipments reached a total of 1.42 billion units, Apple managed to ship just under 217 million iPhones. This gave the Cupertino company a market share of 15.2 percent for the year, which is down from the 17.9 percent it held in 2017.
Despite this decline, Apple was still the second largest smartphone vendor in the world in 2018, behind only Samsung. The Korean company shipped a total of 321.3 million smartphones last year, giving it a market share of 22.6 percent.
Apple’s iPhone shipments for 2018 were down by 1.3 percent from the 219.9 million it shipped in 2017. This marks the second consecutive year of decline for the iPhone, after it hit peak shipments of 231.5 million in 2015.
The Chinese market was once again a bright spot for Apple, with the company’s shipments growing by 6 percent year-over-year in the country. This was driven by strong demand for the iPhone XR, which was introduced in late 2018.
Overall, it was a tough year for the smartphone industry, with worldwide shipments declining by 4.1 percent in 2018. This was driven by a sharp decline in the Chinese market, which was down by 9.7 percent year-over-year.
IDC’s figures for 2018 show that Apple is still a very strong player in the smartphone market, despite the challenges it faces. The company will hope to return to growth in 2019 with the launch of its new iPhone models.
Market Share
As previously mentioned, Apple’s market share for the full year of 2018 was 15.2 percent, down from the 17.9 percent it held in 2017. This decline was in line with the overall decline in the smartphone market, which saw shipments fall by 4.1 percent in 2018.
Despite this decline, Apple was still the second largest smartphone vendor in the world in 2018, behind only Samsung. The Korean company shipped a total of 321.3 million smartphones last year, giving it a market share of 22.6 percent.
Apple’s market share in the Chinese market was also down year-over-year, falling from 20 percent in 2017 to 18 percent in 2018. This was in line with the overall decline in the Chinese market, which was down by 9.7 percent year-over-year.
Shipments
Apple’s iPhone shipments for 2018 were down by 1.3 percent from the 219.9 million it shipped in 2017. This marks the second consecutive year of decline for the iPhone, after it hit peak shipments of 231.5 million in 2015.
The Chinese market was once again a bright spot for Apple, with the company’s shipments growing by 6 percent year-over-year in the country. This was driven by strong demand for the iPhone XR, which was introduced in late 2018.
Overall, it was a tough year for the smartphone industry, with worldwide shipments declining by 4.1 percent in 2018. This was driven by a sharp decline in the Chinese market, which was down by 9.7 percent year-over-year.
IDC’s figures for 2018 show that Apple is still a very strong player in the smartphone market, despite the challenges it faces. The company will hope to return to growth in 2019 with the launch of its new iPhone models.
Related FAQs
1. What was Apple’s market share in 2018?
Apple’s market share for the full year of 2018 was 15.2 percent, down from the 17.9 percent it held in 2017.
2. How many iPhones did Apple ship in 2018?
Apple shipped a total of 217 million iPhones in 2018.
3. What was the overall decline in the smartphone market in 2018?
The smartphone market saw shipments fall by 4.1 percent in 2018.
4. What is yoy q1 apple 12.7m yoy 8m?
The “yoy q1 apple 12.7m yoy 8m” figure represents the year-over-year shipment growth for Apple’s iPhone in the first quarter of 2018.
5. What is idc 12.7m yoy samsung 8m yoypetersonappleinsider?
The “idc 12.7m yoy samsung 8m yoypetersonappleinsider” figure represents the year-over-year shipment growth for Samsung’s smartphone business in the first quarter of 2018.
6. About yoy apple 12.7m yoy samsung 8m.
The “yoy apple 12.7m yoy samsung 8m” figure represents the year-over-year shipment growth for Samsung’s smartphone business in the first quarter of 2018.
7. What is 39.9m q1 apple 12.7m samsung 8m?
The “39.9m q1 apple 12.7m samsung 8m” figure represents the total number of smartphones shipped by Apple and Samsung in the first quarter of 2018.
